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Facebook has announced changes to the ever-present sidebar ads on the website- They’re getting bigger one’s now! Bigger one means much larger sponsored ads along the right hand side of the page.
Where there were once several small ads, now there is one big one- though that’s an improvement or not is probably a matter of taste. Facebook tests showed “increased engagement” on the big postlike ads than the old postage stamp-sized ads. Facebook says that its test means more people click on them.
The changes won’t affect the mobile website or app, neither of which displays at side bar.
The question is- which one is better- many smaller ads or bigger? Are bigger Facebook Ads clogging up your business?